Neil Thubron
Executive Leadership Coach, Mentor & Teacher
- UK
- Very Flexible
- 20+ Years Keynote Speaker
“Today’s guest is Neil Thubron — a high-energy executive coach, leadership mentor, and creator of the Whiteboard Value Selling™ methodology. Neil has led global sales teams of over 450 people and now helps leaders and businesses unlock their full potential through mindset, value-based selling, and performance mastery.”
300 mi
Yukon Arctic Ultra
“Today’s guest is Neil Thubron — a high-energy executive coach, leadership mentor, and creator of the Whiteboard Value Selling™ methodology. Neil has led global sales teams of over 450 people and now helps leaders and businesses unlock their full potential through mindset, value-based selling, and performance mastery. He’s also an endurance athlete, author, and adventurer who lives by his mantra: make every moment count and be 1% better every day.”
Neil is the bestselling author of Yucan — Achieve any Big Goal using the 7P Formula for Success, which chronicles the key learnings from when he won the 300-mile Yukon Arctic Ultra foot race — advertised as the world’s coldest and toughest ultra-race.
Neil combines the worlds of business, the military and extreme sports to inspire anyone to achieve ‘big goals’. His experience as a business owner, senior sales executive in a large US company, and in extreme sporting events is used to enable individuals, teams, leaders and businesses achieve more in all aspects of their lives.
Neil is the founder and Director of XNRG Ltd and Extreme Energy Ltd. He was introduced to extreme fitness events during his 12 years in the Army Reserve where he completed some of the toughest challenges the British Army has to offer. He loves endurance activities and is a firm believer in constantly pushing personal boundaries, in sport and in business. Neil has competed in many endurance events over the years — from marathons to Ironman to multistage multi-sport events such as the Marathon Des Sables. In 2015 Neil entered the Yukon Arctic Ultra — advertised as ‘The world’s coldest and toughest ultra!’ He entered the 300 mile event and finished first, testament to his competitive spirit.
Following this win Neil wrote a bestselling book — Yucan: Achieve any Big Goal using the 7P Formula for Success. His latest endurance challenge was in 2024 when he sailed in an ocean race from Airlie Beach in NE Australia to Zhuhai in China, 5,500 miles and 30 days at sea. His focus now is to work with individuals, teams, leaders and businesses to help them achieve their Big Goals through 1:1 and team coaching, motivational keynote speaking and high energy workshops. He lives in the UK and is married with 4 children and 2 grandchildren.
“The same mindset that gets you through 300 miles in -40°C at the Yukon Arctic Ultra is the same mindset that gets you through business challenges, leadership crises, or personal self-doubt.”
“Everyone has a big goal in them — but very few have a process. The 7P Formula is that process.”
“Salespeople lose deals because they sell products, not outcomes.”
“The goal isn’t just a successful business — it’s a life of freedom, purpose, and adventure.”
“Life isn’t a dress rehearsal — the moments you invest in health, family, and adventure are the real dividends.”
You've led huge global sales teams, completed some of the toughest endurance events on Earth, and built your own coaching business — what have these very different worlds taught you about achieving big goals?
In your book Yucan, you talk about the 7P Formula for Success. Which of those Ps makes the biggest difference when someone is chasing a truly ambitious goal — and why?
You often say salespeople lose deals because they sell products, not value. How does your Whiteboard Value Selling™ method change the way sales teams think and behave?
You live by the mantra 'Make every moment count' — what does that look like day to day for you, and how do you help others live with that same intensity and balance?
You've proven that adventure, health, and business success can coexist. How do you design a life that allows for both extreme performance and deep fulfilment?
- Listeners will walk away inspired to believe that big goals are achievable when you combine purpose with process and mindset with discipline. They'll learn that success in business and life comes from focusing on value, not price — and from getting 1% better every day through clarity, consistency, and courage. Neil shows that it's possible to live a life of peak performance, health, and adventure while building businesses that fund true freedom. Most importantly, he reminds us all to make every moment count.
Ideal audience: Executive leaders, business owners, and sales executives
- Book
- The story of how Neil won the world's toughest ultra-race and the 7P framework he developed to help anyone achieve their biggest goals.
- Book
- A practical methodology for shifting sales conversations from price to value — the framework Neil developed through leading global sales teams of 450+ people.
- Course
- Neil's online academy for sales professionals and leaders who want to master value-based selling, win more deals, and grow revenue without competing on price.
Contact us for free appearances — we do not charge hosts. We’ll connect you with Neil directly at no cost to you.
We never charge podcast hosts.
Title
Executive Leadership Coach, Mentor & Teacher
website
neilthubron.com
Location
UK
Ideal Audience
Executive leaders, Business Owners, Sales Executives
Availability
Very flexible
Audience Size
70,000+
Scheduling
Book via Calendly
Yucan, Whiteboard Value Selling & The Value Selling Academy — available via neilthubron.com.
Ready to Feature Neil on Your Show?
It’s completely free for podcast hosts. We’ll handle the introduction and connect you directly with Neil.
- No paid placement. All outreach is genuine and transparent.