It took Shannon four years to release her first book. Not four years to write it — she wrote it plenty of times. Scrapped it, rewrote it from a different angle, scrapped that too. Every draft got picked apart by the same question: what if this makes me look stupid? When she finally hired an editor and got the manuscript back, she revised the revisions. When that ran out of oxygen, she spent weeks fixating on the cover — fonts, colors, layout — like the thing standing between her and her book was a design choice and not her own nervous system. Her sister asked a question she couldn’t answer: why don’t you just release it? The book was done. The edits were done. The cover was done. She was the only thing still in the way.

That question wouldn’t leave her alone. Not “why don’t you release it” — but why couldn’t she answer why. So she went looking. Not for motivation. For the mechanism. What is actually happening when a woman finishes her work and then talks herself out of sharing it? Why does the stall feel so automatic? And what would it take to build something that interrupts it before it wins? With dual Master’s degrees in Instructional Design & Technology and Industrial-Organizational Psychology, and a CPTD — one of the most rigorous credentials in talent development — she had the training to find real answers. Not affirmations. Not mindset hacks. Behavioral science.

That’s what Get Untrapped Media™ is. The answer she couldn’t give her sister turned into a system — built on behavioral science — so other women who write, teach, and speak don’t spend four years finding theirs. Shannon helps women untrap their expertise so they can publish, pitch, or present without negotiating with fear at the finish line. Everything she builds is designed for the woman who already has the talent but keeps stalling at the moment of release.